Social media is not only fun and informative, but it’s also used as a great tool. It helps engage viewers and exchange the latest news or trends. It seems like everywhere you look nowadays, there’s social media in the mix, and hashtags everywhere #hastagsocialmediarocks. Social media has a huge impact on society today because it has become a daily routine to check-in and engage online. Whether it is positive or negative, it’s everywhere and spreads like wild fire!
Social media can be a great resource to connect to others, but there are some downfalls as well. The good news is that it’s the fastest way to engage an audience. People can share and post stories, and it can go viral in an instant. At times, I’ve seen things post on social media before I see it on the news. It can also be a great tool to engage a younger demographic. Let’s be honest, millennials seem to catch on quicker to newer technology, and are invested in the rapidly growing internet world. It can also be used to brand and advertise companies, helping companies create a presence online. However you use it, remember the outreach is growing, so make sure to use it efficiently and wisely.
As great as Facebook, Instagram, and Snapchat are; there are some harmful ways that social media can be used. For example, Snapchat’s claim to fame is videos you can post and automatically deletes in 24 hours before everyone can view it. Truth be told, once it’s on the internet, it’s out there FOREVER!!! I hate to be the bearer of bad news guys, but you don’t know that anything you post on the internet is truly private. Even if you think it has deleted, it remains in the message boards or on the sites that keeps records of deleted posts and pages. Seems kind of scary, and makes anyone skeptical about what to post. This is important to keep in mind, especially in the professional world. You don’t want potential employers to google your name and find old pictures or posts that are inappropriate. As the amount of social media increases, so is the chance that employers will look to your personal pages to see if you’d be a good fit for the company.
So remember, as much fun as social media can be, be careful what you post. You may think it’s only relevant for a few hours, but it can be stored online for years. Be smart about what you post, because that is how you are represented to the online world.